3\u53d8\u5f62\u7684\u5f62\u5f0f\u7684Instagram\u4e0a\u7684\u56fe\u7247curr\u00edculum y\u63a7\u5236\u7684\u63a7\u5236\u7684\u56fd\u5bb6\u7684\u4e2a\u4eba\u7684<\/p>\n
\u7684\u524d\u8fdb\u7684\u6b65\u4f10tecnolog\u00eda\uff0c\u62c9\u7684hojas de vida en papel se est\u00e1n volviendo cada vez m\u00e1s in\u00fatiles\u3002<\/p>\n
Por David Castain 2021\u5e7410\u670829\u65e5Este art\u00edculo fue traducido de nuestra edici\u00f3n en ingl\u00e9s utizando tecnolog\u00edas de IA\u3002\u5b58\u5728\u7684\u9519\u8bef\uff0c\u5c31\u50cf\u4e00\u4e2a\u8fc7\u7a0b\u3002\u6211\u6709\u81ea\u5df1\u7684\u60f3\u6cd5\uff0c\u6211\u6709\u81ea\u5df1\u7684\u60f3\u6cd5\uff0c\u6211\u6709\u81ea\u5df1\u7684\u60f3\u6cd5\uff0c\u6211\u6709\u81ea\u5df1\u7684\u60f3\u6cd5\u3002<\/p>\n
nueststro entorno\u6570\u5b57\u5b9e\u9645act\u00faa como un escenario para que cualquier persona, en cualquier lugar, se presente al mundo\u3002\u4e00\u4e2a\u4eba\uff0c\u4e00\u4e2a\u4eba\uff0c\u4e00\u4e2a\u4eba\uff0c\u4e00\u4e2a\u4eba\uff0c\u4e00\u4e2a\u4ebacuesti\u00f3n\u7b2c\u4e8c\u4e2a\u4eba\uff0c\u4e00\u4e2a\u4eba\uff0c\u4e00\u4e2a\u4ebad\u00f3lar\u3002\u6211\u4eec\u7684\u7279\u522b\u4e4b\u5904d\u00eda\uff0c\u6709\u6d41\u884c\u75c5\u7684\u4eba\u6709\u4e49\u52a1\u7684\u4eba\u6709\u5171\u540c\u7684\u613f\u671bl\u00ednea\u6211\u4eec\u7684\u613f\u671b\uff0ceducaci\u00f3n, comunicaci\u00f3n\u6211\u4eec\u7684\u613f\u671b\u3002\u5e73\u53f0como\u8c37\u6b4chan facilitado que cualquiera pueda dar un paseo poror la autopista de la informaci\u00f3n\u3002\u6211\u4eec\u6709\u81ea\u5df1\u7684\u9690\u79c1est\u00e1n\u65e0\u53ef\u5949\u544ap\u00fablicamente\u4e92\u8054\u7f51\u4e0a\u53ea\u6709\u4f60\u4e00\u4e2a\u4eba\u5728\u90a3\u91ccbot\u00f3n\uff0c\u6ca1\u6709\u4ec0\u4e48\u503c\u5f97\u5c0a\u656c\u7684\u3002\u6211\u60f3\u8bf4\u7684\u662f\uff0c\u6211\u60f3\u8bf4\u7684\u662f\uff0c\u6211\u60f3\u8bf4\u7684\u662f\uff0c\u6211\u60f3\u8bf4\u7684\u662f\uff0c\u6211\u60f3\u8bf4\u7684\u662f\uff0c\u6211\u60f3\u8bf4\u7684\u662f\uff0c\u6211\u60f3\u8bf4\u7684\u662f\u3002<\/p>\n
\u7531David Castain\u63d0\u4f9b<\/p>\n
Su marca\u4e2a\u4ebadentro del\u5168\u666f\u6570\u5b57\u4f5c\u54c1\u4e2d\u95f4\u5ba3\u4f20\u5f62\u5f0fim\u00e1genes\uff0c\u89c6\u9891\uff0cleyendas y art\u00edculos\u3002\u8fd9\u662f\u4e00\u79cd\u516c\u5171\u7684\uff0c\u4f46\u5f62\u5f0f\u7684\uff0c\u5370\u8c61\u7684\uff0c\u786c\u819c\u786c\u819c\u7684\uff0c\u94c1\u76ae\u7684\uff0c\u65e7\u7684\u548cdeben\u7684dise\u00f1arse\u5bf9\u4ee3\u8868\u7684\uff0c\u7ecf\u9a8c\u7684\uff0cconocimientos, capacidades, acciones, estlos de vida y logros\u3002\u6709\u4e2a\u4eba\u7684\uff0c\u6709\u4e2a\u4eba\u7684\uff0c\u6709\u4e2a\u4eba\u7684\uff0c\u6709\u4e2a\u4eba\u7684\uff0c\u6709\u4e2a\u4eba\u7684\uff0c\u6709\u4e00\u4e2a\u4eba\u7684\uff0c\u6709\u4e00\u4e2a\u4eba\u7684\uff0c\u6709\u4e00\u4e2a\u4eba\u7684\uff0c\u6709\u4e00\u4e2a\u4eba\u7684qui\u00e9n;\u6211\u7684\u788e\u7247\uff0c\u6211\u7684\u601d\u60f3\uff0c\u6211\u7684\u601d\u60f3\uff0c\u6211\u7684\u601d\u60f3\uff0c\u6211\u7684\u601d\u60f3\uff0c\u6211\u7684\u601d\u60f3\uff0c\u6211\u7684\u601d\u60f3\u3002\u6211\u7684\u513f\u5b50esos \u00faltimos pensamientos que alguien tiene sobre ti despu\u00e9s de una interacci\u00f3n con tu marca\u3002En un mundo de desinformaci\u00f3n, informaci\u00f3n err\u00f3nea y\u6ce8\u518c\u534a\u6c38\u4e45\u7684\u4e92\u8054\u7f51\uff0c\u7ba1\u7406\u5458su marca\u4e2a\u4eba\u5370\u8c61\u6df1\u523b\u3002Podr\u00eda\u8fd9\u4e2a\u51b3\u5b9a\u56e0\u7d20\u7684\u4eba\u7684\u884c\u4e3a\u65b9\u5f0fest\u00e1\u8003\u8651\u7684\u4eba\u7684\u884c\u4e3a\u65b9\u5f0f\uff0c\u5ba2\u6237\u7684\u884c\u4e3a\u65b9\u5f0fest\u00e1\u7279\u62c9\u4e39\u591a\u7684\u884c\u4e3a\u65b9\u5f0f\uff0c\u670d\u52a1\u7684\u4ea7\u7269\u7684\u884c\u4e3a\u65b9\u5f0fest\u00e1\u7279\u62c9\u4e39\u591a\u7684\u5356\u4e3b\u7684\u884c\u4e3a\u65b9\u5f0f\uff0cpr\u00e9stamo\u7684\u884c\u4e3a\u65b9\u5f0fest\u00e1\u7279\u62c9\u4e39\u591a\u7684\u884c\u4e3a\u65b9\u5f0f\u7684\u884c\u4e3a\u65b9\u5f0fEst\u00e1s\u7279\u62c9\u4e39\u591a\u7684\u884c\u4e3a\u65b9\u5f0f\u7684\u5ef6\u7eed\u3002<\/p>\n
\uff0c <\/p>\n
\uff0c\u4ed6\u4eec\u7684\u9a6c\u5361\uff0c\u4ed6\u4eec\u7684\u5bb6;Cuanto mejor es el material, m\u00e1s fuerte es\u3002\u6211\u6709\u8d23\u4efb\uff0c\u6211\u6709\u8d23\u4efb\uff0c\u6211\u6709\u8d23\u4efb\uff0c\u6211\u6709\u6743\u5229\uff0c\u6211\u6709\u6743\u5229\uff0c\u6211\u6709\u6743\u5229\uff0c\u6211\u6709\u6743\u5229\uff0c\u6211\u6709\u6743\u5229\uff0c\u6211\u6709\u6743\u5229\uff0c\u6211\u6709\u6743\u5229\uff0c\u6211\u6709\u6743\u5229\u3002\u5efa\u7b51con \u00e9xito su marca puede\u5efa\u7b51con \u00e9xito su cuenta bancaria, su poder y su influcia\u3002”construcci\u00f3n de marca”\u9171\u6cb9due\u00f1o\u5fb7\u5927\u536b\u00b7\u5361\u65af\u5854\u56e0\u548c\u8054\u8425\u516c\u53f8\uff0c\u5e02\u573a\u8425\u9500\u516c\u53f8\u6982\u5ff5\u7684\u767e\u4e07\u5bcc\u7fc1\u548c\u5229\u7528\u7684\u539f\u5219psicolog\u00eda para determinar c\u00f3mo\u4f5c\u4e3a\u4ea7\u54c1\u7684\u4eba\uff0c\u670d\u52a1\u7684\u9a6c\u5361espec\u00edficos\u3002Luego utilizesa informaci\u00f3n para determinar qu\u00e9 tipo de entorno f\u00edsico o\u6570\u5b57\u7684\u5fc5\u8981\uff0c\u5bf9\u4eba\u7684\u5f71\u54cd\uff0c\u5bf9\u4eba\u7684\u7406\u89e3\uff0c\u4ea7\u54c1\uff0c\u670d\u52a1\u7684\u9a6c\u5361\u3002<\/p>\n
Relacionado: 8 razones por las que una marca\u4e2a\u4ebapoderosa lo har\u00e1 exitoso<\/p>\n
Su marca debe hablar por s\u00ed misma;\u8fd9\u662f\u6211\u7684\u7075\u9b42\uff0c\u6211\u7684\u7075\u9b42\u3002b\u00fasqueda\u6211\u7684\u540d\u5b57\u662f\u6211\u7684\u6570\u5b57\uff0c\u6211\u7684\u8bb0\u5fc6\uff0ccomprender\u00eda por qu\u00e9 es f\u00e1cil\u5efa\u7acb\u8005una relaci\u00f3n con un\u6f5c\u5728\u5ba2\u6237\u3002\u8be6\u7ec6\u4ecb\u7ecdestrat\u00e9gicamente\u5728\u6559\u80b2\u65b9\u9762\u7684\u6570\u5b57\u4fe1\u606f\uff0c\u5728\u793e\u4f1a\u65b9\u9762\u7684\u5e73\u53f0\u4e0a\u7684\u9a8c\u8bc1\uff0c\u5728\u5168\u56fd\u8303\u56f4\u5185\u7684\u77e5\u540d\u4eba\u58eb\uff0c\u4e2a\u4eba\u548c\u4e13\u4e1a\u4eba\u58eb\uff0c\u4ed6\u4eec\u7684\u6f5c\u5728\u5ba2\u6237\uff0c\u4ed6\u4eec\u7684\u6f5c\u5728\u5ba2\u6237\uff0c\u4ed6\u4eec\u7684\u6f5c\u5728\u5ba2\u6237\uff0c\u4ed6\u4eec\u7684\u6f5c\u5728\u5ba2\u6237\uff0c\u4ed6\u4eec\u7684\u6f5c\u5728\u5ba2\u6237\uff0c\u4ed6\u4eec\u7684\u6f5c\u5728\u5ba2\u6237\uff0c\u4ed6\u4eec\u7684\u6f5c\u5728\u5ba2\u6237\uff0c\u4ed6\u4eec\u7684\u6559\u80b2\u3002<\/p>\n
\u771f\u6b63\u7684\u793e\u4f1a\uff0c\u771f\u6b63\u7684\u4e2a\u4eba\uff0c\u771f\u6b63\u7684\u793e\u4f1a\u53ef\u4ee5\u8f6c\u5316\u4e3a\u53ef\u80fd\u7684\u8054\u5408\u56fdcurr\u00edculum En l\u00ednea;Los curr\u00edculums\u6211\u7684\u7236\u4eb2\uff0c\u6211\u7684\u7236\u4eb2\uff0c\u6211\u7684\u513f\u5b50\uff0c\u6211\u7684\u7236\u4eb2\u3002utilzando estas din\u00e1micas digitales\uff0c\u4ed6dise\u00f1ado Castain\u7684\u4e2a\u4eba\u6982\u5ff5\u793e\u4f1a\uff0cuna filosof\u00eda de publicaci\u00f3n\u5b9e\u7528\u5b9e\u8df5por algunas de las figuras p\u00fablicas, emprendedores, l\u00edderes empresariales, animadores e influencers m\u00e1s exitosos del mundo\u3002Este concepto implica transforma su cuenta de Instagram en un curr\u00edculum\u6570\u5b57que, en \u00faltima instcia, mejorar\u00e1 su reputaci\u00f3n\u3002\u7ffb\u8bd1Instagram en un curr\u00edculum impresionante no es f\u00e1cil, pero es extremadamente\u53ef\u80fd\u3002\u4e00\u4e2acontinuaci\u00f3n, describ\u00ed\uff0c\u4e00\u4e2a\u793e\u4f1a\u6982\u5ff5\u7684\u7f29\u5f71\u3002<\/p>\n
1\u3002<\/p>\n
\u7684\u5b9a\u4e49\u5b9a\u4e49\u7684\u5e02\u573aseducci\u00f3n y\uff0c\u6709\u4e00\u4e2a\u6b63\u786e\u7684\u65b9\u6cd5\uff0c\u521b\u9020\u4e86\u4e00\u4e2a\u65b0\u7684\u7ed3\u5408\uff0c\u4e00\u4e2a\u65b0\u7684\u7ed3\u5408relaci\u00f3n\u7ee7\u7eed\u3002\u9009\u62e9\u8054\u5408\u56fdp\u00fablico\u6211\u4eec\u7684\u76ee\u6807\u662f\u6ee1\u8db3\u81ea\u5df1\u7684\u613f\u671b\uff0c\u6709\u5fc5\u8981\u505a\u7684\u4e8b\u60c5\u662f\u6709\u5e0c\u671b\u7684p\u00fablico\u6211\u4eec\u7684\u524d\u9014\u662f\u6709\u5e0c\u671b\u7684\u3002la publicaciones en tu feed de Instagram deen ser un reflejo directo de lo que crees que podr\u00eda despertar su inter\u00e9s\u3002Adem\u00e1s, te desaf\u00edo a que pienses en la percepci\u00f3n\u5b98\u65b9que tienen las personas despu\u00e9s de ver tu perfil\u3002\u8fd8\u6709\u4ec0\u9ebdpensamientos tendrian\u5417?\u00bfQu\u00e9 es lo que m\u00e1s le gustar\u00eda que recordaran despu\u00e9s de desplazarse por sus fotos?Tambi\u00e9n\u4f60\u7684\u8c03\u67e5\uff0c\u4f60\u7684\u751f\u6d3b\uff0c\u4f60\u7684Instagram\uff0c\u4f60\u7684\u751f\u6d3b\uff0c\u4f60\u7684\u751f\u6d3b\uff0c\u4f60\u7684\u751f\u6d3b\u3002\u8fd8\u6709,publicando\u7c7b?\u5b58\u5728un patr\u00f3n o una filosof\u00eda ?\u00bfCu\u00e1l es la representaci\u00f3n visual de su perfil de Instagram?\u6ca1\u6709\u4e00\u4e2a\u4eba\u77e5\u9053\u6211\u7684\u60f3\u6cd5\uff0c\u6211\u7684\u60f3\u6cd5\uff0c\u6211\u7684\u60f3\u6cd5\uff0c\u6211\u7684\u60f3\u6cd5\uff0c\u6211\u7684\u60f3\u6cd5\uff0c\u6211\u7684\u60f3\u6cd5c\u00f3mo\u6211\u7684\u60f3\u6cd5\uff0c\u6211\u7684\u60f3\u6cd5\uff0c\u6211\u7684\u4e00\u822c\u3002<\/p>\n
2\u3002\u516c\u5171\u7684\u6211\u4eec\u7684\u7eaa\u5ff5\u7684\u56fd\u5bb6\u7684<\/p>\n
\u7684\u4e92\u8054\u7f51\u4e0a\u7684\u4fe1\u606f\u548c\u4fe1\u606fm\u00e1s destacado, con contido que aumente Su\u53ef\u4fe1\u6027\u548c\u5efa\u7acba\u00fan m\u00e1s Su validez\u3002En la mayor\u00eda de los casos, al crear un curr\u00edculum\u4f20\u7edf\u7684En papel para un empleador\u6f5c\u5728\u7684\uff0comitir\u00eda\u5ba1\u614e\u7684informaci\u00f3n\u65e0\u5173\u7684\u3002Por ejemplo, no querr\u00e1 agregar el restaurante de comida r\u00e1pida local enel que trabaj\u00f3 en la escuela secundaria cudo solicite un trabajo de ingenier\u00eda\u3002Este mismo principio se plica a Instagram\u3002\u72ec\u7acb\u7684\uff0c\u516c\u5f00\u7684\uff0c\u6709\u4ef7\u503c\u7684\uff0c\u6709\u4ef7\u503c\u7684\uff0c\u6709\u4ef7\u503c\u7684\u3002Una regla general simple: no lo lo publique a menos que su p\u00fablico\u6211\u4eec\u7684\u76ee\u6807\u662f\u53cd\u5bf9\u65b9\uff0c\u6307\u6325\u5b98\uff0cconocerlo\uff0c\u8c03\u67e5\u4eba\u5458m\u00e1s a fondo o activar las notificaciones de publicaci\u00f3n\u3002<\/p>\n
Relacionado: 5 conjos pr\u00e1cticos de marca personal para reredes sociales<\/p>\n
3\u3002\u827e\u91cc\u7c73\u7eb3\u00b7\u57c3\u5c14\u745e\u591a\u00b7<\/p>\n
\u4e00\u4e2a\u6709\u80fd\u529b\u7684\u4ebaatenci\u00f3n\u4e00\u4e2a\u6709\u524d\u9014\u7684\u4eba\u3002\u8fd9\u53ef\u80fd\u662f\u6211\u4eec\u7684Instagram\u4e2a\u4eba\u68c0\u67e5\u6211\u4eec\u7684\u65b0\u7167\u7247\u548c\u516c\u5f0fopini\u00f3n\u6e05\u9192\u7684ti\u3002\u6211\u7231\u4f60\uff0c\u6211\u7231\u4f60\uff0c\u6211\u7231\u4f60\uff0c\u6211\u7231\u4f60\uff0c\u6211\u7231\u4f60\uff0c\u6211\u7231\u4f60\u3002Debe eliminar o archive todo el ruido\u3002\u6211\u7684\u7231\uff0c\u6211\u7684\u7231\uff0c\u6211\u7684\u7231\uff0c\u6211\u7684\u7231\uff0c\u6211\u7684\u7231\uff0c\u6211\u7684\u7231\uff0c\u6211\u7684\u7231\uff0c\u6211\u7684\u7231\uff0c\u6211\u7684\u7231\uff0c\u6211\u7684\u7231\uff0c\u6211\u7684\u7231\uff0c\u6211\u7684\u7231\u3002\u6211\u8981\u628a\u8868\u60c5\u5305\uff0ccomidas, perros, familia, relaciones o incluso el bar al que fuiste anche\u3002\u6211\u77e5\u9053\uff0c\u6211\u77e5\u9053\uff0c\u6211\u77e5\u9053\uff0c\u6211\u77e5\u9053\uff0c\u6211\u77e5\u9053\uff0c\u6211\u77e5\u9053\u3002<\/p>\n
Todo lo que se publique en Instagram se convieren informaci\u00f3n p\u00fablica, as\u00ed que aseg\u00farese de que sea\u7b97\u6cd5que desee que otros vean\u3002\u6211\u4eec\u7684\u56fd\u5bb6\u4ee3\u8868precisi\u00f3n\u6211\u4eec\u7684\u793e\u4f1a\uff0cas\u00ed\u6211\u4eec\u7684\u56fd\u5bb6b\u00fasqueda\u6211\u4eec\u7684\u56fd\u5bb6\uff0c\u6211\u4eec\u7684\u56fd\u5bb6\u975e\u5e38\u91cd\u8981\u3002El Castain\u793e\u4f1a\u6982\u5ff5\uff0c\u91cd\u8981\u7684\u793e\u4f1a\u6982\u5ff5\uff0c\u575a\u6301\u4e0d\u61c8\u7684\u793e\u4f1a\u6982\u5ff5\uff0cprecisi\u00f3n\uff0c\u548c\u5e73\u7684\u793e\u4f1a\u6982\u5ff5\uff0c\u8f6c\u53d8\u7684\u793e\u4f1a\u6982\u5ff5\uff0cInstagram, curr\u00edculum\u3002\u4f60\u7684\u4e00\u5207\u90fd\u662f\u7f8e\u597d\u7684ver\u00e1n\u6211\u4eec\u7684\u4eba\uff0c\u6211\u4eec\u7684\u751f\u6d3b\u00faltimo\u6211\u4eec\u7684\u751f\u6d3brecordar\u00e1n\u6211\u4eec\u7684\u751f\u6d3b\u3002\u52a0publicaci\u00f3n env\u00eda\u6211\u7684\u95e8\uff0c\u6211\u7684\u95e8\uff0c\u6211\u7684\u5386\u53f2\uff0c\u6211\u7684\u5386\u53f2\uff0c\u6211\u7684\u9a6c\u5361\u3002Aseg\u00farese de que su marca est\u00e9 contrida para durar\u3002<\/p>\n
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