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7\u3002\u73b0\u5728\uff0c\u6d88\u8d39\u8005\u6bd4\u4ee5\u5f80\u4efb\u4f55\u65f6\u5019\u90fd\u66f4\u52a0\u610f\u8bc6\u5230\u4ed6\u4eec\u7684\u652f\u51fa\u5bf9\u73af\u5883\u7684\u5f71\u54cd\u30022021\u5e74\u7684\u4e00\u9879\u7814\u7a76\u8868\u660e\uff0c\u5168\u740350%\u7684\u6d88\u8d39\u8005\u5c06\u53ef\u6301\u7eed\u6027\u5217\u4e3a\u524d\u4e94\u5927\u4ef7\u503c\u9a71\u52a8\u56e0\u7d20\u3002\u6b64\u5916\uff0c39%\u7684Z\u4e16\u4ee3\u548c42%\u7684\u5343\u79a7\u4e00\u4ee3\u613f\u610f\u4e3a\u4ece\u5546\u4e1a\u6a21\u5f0f\u5230\u4ea7\u54c1\u5305\u88c5\u7b49\u66f4\u53ef\u6301\u7eed\u7684\u4ea7\u54c1\u6216\u670d\u52a1\u4ed8\u8d39\u3002\u63d0\u4f9b\u53ef\u6301\u7eed\u7684\u8fd0\u8f93\u9009\u62e9\uff0c\u4f7f\u7528\u53ef\u56de\u6536\u5305\u88c5\uff0c\u4ee5\u53ca\u53d1\u9001\u4fe1\u606f\u4e30\u5bcc\u7684\u7535\u5b50\u901a\u8baf\u90fd\u662f\u73af\u4fdd\u7684\u4e00\u4e9b\u65b9\u6cd5\u3002\u4f8b\u5982\uff0c\u603b\u90e8\u4f4d\u4e8e\u7ef4\u4e5f\u7eb3\u7684\u73e0\u5b9d\u5de5\u4f5c\u5ba4Sheyn\u5c06\u5176\u4ea7\u54c1\u88c5\u5728\u4e00\u4e2a80%\u7531\u56de\u6536\u6750\u6599\u5236\u6210\u7684\u73af\u4fdd\u5feb\u9012\u7bb1\u4e2d\u3002H&M\u7684\u8d2d\u7269\u888b\u53ef\u4ee5\u517c\u4f5c\u667e\u8863\u67b6\uff0c\u800cDHL\u7684GoGreen\u5021\u8bae\u5219\u4fc3\u8fdb\u4e86\u8d27\u7269\u8fd0\u8f93\u7684\u4e8c\u6c27\u5316\u78b3\u4e2d\u548c\u3002<\/p>\n
8\u3002\u968f\u7740\u4eca\u5e74\u5bf9\u53ef\u6301\u7eed\u53d1\u5c55\u7684\u5173\u6ce8\uff0c\u51fa\u552e\u5347\u7ea7\u56de\u6536\u7684\u3001\u4e8c\u624b\u7684\u6216\u590d\u53e4\u7684\u7269\u54c1\u5c06\u662f\u4e00\u4e2a\u6709\u5229\u53ef\u56fe\u7684\u7535\u5b50\u5546\u52a1\u8d8b\u52bf\u3002\u4e8b\u5b9e\u4e0a\uff0c\u6839\u636eThredUp\u7684\u300a2020\u8f6c\u552e\u62a5\u544a\u300b\uff0c\u670d\u88c5\u8f6c\u552e\u5c06\u662f\u672a\u67658\u5e74\u589e\u957f\u6700\u5feb\u7684\u884c\u4e1a\u4e4b\u4e00\u3002\u5728\u7ebf\u65f6\u5c1a\u5e73\u53f0Zalando\u4e3b\u6253\u4e8c\u624b\u5546\u54c1\uff0c\u800c\u4e8c\u624b\u670d\u88c5\u5e73\u53f0Poshmark\u7684\u7528\u6237\u7c98\u6027\u6301\u7eed\u589e\u957f\u3002\u53e6\u4e00\u65b9\u9762\uff0c\u767e\u601d\u4e70\u63d0\u4f9b\u7535\u5b50\u4ea7\u54c1\u7ffb\u65b0\u4f18\u60e0\u3002\u5229\u7528\u8fd9\u4e00\u8d8b\u52bf\uff0c\u4e0e\u5347\u7ea7\u56de\u6536\u4ea7\u54c1\u4f9b\u5e94\u5546\u5408\u4f5c\u6216\u63d0\u4f9b\u7c7b\u4f3c\u7684\u9009\u62e9\u3002<\/p>\n
9\u3002\u6295\u8d44\u5feb\u901f\u5546\u52a1(Q-commerce)\u5728\u8fc7\u53bb\u7684\u4e24\u5e74\u4e2d\uff0c\u8d2d\u7269\u6d3b\u52a8\u7684\u589e\u52a0\u589e\u52a0\u4e86\u5bf9\u98df\u54c1\u7684\u9700\u6c42\u66f4\u9ad8\u6548\u548c\u7075\u6d3b\u7684\u9001\u8d27\u4e0a\u95e8\u670d\u52a1\u30022021\u5e74\u7684\u4e00\u9879\u8c03\u67e5\u53d1\u73b0\uff0c68%\u7684\u6d88\u8d39\u8005\u4f1a\u56e0\u4e3a\u5feb\u901f\u8fd0\u8f93\u800c\u4e0b\u5355\u3002<\/p>\n
Q-commerce\u5728\u5728\u7ebf\u98df\u54c1\u914d\u9001\u5e02\u573a\u5df2\u7ecf\u5f88\u6d41\u884c\uff0c\u73b0\u5728\u4e5f\u5728\u5411\u5176\u4ed6\u5e73\u53f0\u6269\u5c55\u3002\u4f8b\u5982\uff0cDoorDash\u548c\u7f8e\u5bb9\u4ea7\u54c1\u96f6\u552e\u5546Ulta beauty\u5408\u4f5c\u63d0\u4f9b\u5f53\u65e5\u9001\u8fbe\u670d\u52a1\u3002\u62e5\u6709\u81ea\u5df1\u7684\u914d\u9001\u7f51\u7edc\u4e5f\u80fd\u7ed9\u4f60\u7684\u54c1\u724c\u5e26\u6765\u7ade\u4e89\u4f18\u52bf\u3002\u8861\u91cf\u5b83\u5bf9\u4f60\u7684\u7528\u6237\u6765\u8bf4\u662f\u5426\u6709\u4ef7\u503c\uff0c\u4ee5\u53ca\u4ed6\u4eec\u613f\u610f\u4e3a\u6b64\u652f\u4ed8\u591a\u5c11\u94b1\u3002<\/p>\n
10\u3002\u63d0\u4f9b\u8bed\u97f3\u5546\u52a1\u8d2d\u7269<\/p>\n
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11\u3002<\/p>\n
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12\u3002\u6839\u636e\u4e00\u9879\u7814\u7a76\uff0c40%\u7684\u6d88\u8d39\u8005\u4e0d\u5728\u4e4e\u4ed6\u4eec\u662f\u5728\u548c\u4eba\u7c7b\u8fd8\u662f\u673a\u5668\u4eba\u4ea4\u8c08\uff0c\u53ea\u8981\u6709\u4eba\u56de\u7b54\u4ed6\u4eec\u5173\u4e8e\u4ea7\u54c1\u6216\u670d\u52a1\u7684\u8be2\u95ee\u3002\u804a\u5929\u673a\u5668\u4eba\u53ef\u4ee5\u63d0\u9ad8\u5ba2\u6237\u7684\u4fe1\u4efb\u548c\u5fe0\u8bda\u5ea6\uff0c\u63a8\u52a8\u5ba2\u6237\u670d\u52a1\uff0c\u51cf\u5c11\u8d2d\u7269\u8f66\u4e22\u5f03\u3002\u5546\u4e1a\u9886\u8896\u58f0\u79f0\uff0c\u7531\u4eba\u5de5\u667a\u80fd\u9a71\u52a8\u7684\u804a\u5929\u673a\u5668\u4eba\u5e73\u5747\u63d0\u9ad8\u4e8667%\u7684\u9500\u552e\u989d\u3002\u50cfSpotify\u8fd9\u6837\u7684\u54c1\u724c\u4f7f\u7528Facebook Messenger\u673a\u5668\u4eba\u6765\u5e2e\u52a9\u89c2\u4f17\u641c\u7d22\u3001\u6536\u542c\u548c\u5206\u4eab\u6b4c\u66f2\u3002\u4f60\u751a\u81f3\u53ef\u4ee5\u6839\u636e\u81ea\u5df1\u559c\u6b22\u7684\u7c7b\u578b\u6216\u5fc3\u60c5\u83b7\u5f97\u63a8\u8350\u7684\u64ad\u653e\u5217\u8868\u3002\u4efb\u4f55\u884c\u4e1a\u90fd\u6709\u5927\u91cf\u7684\u804a\u5929\u673a\u5668\u4eba\u3002\u53ef\u4ee5\u8003\u8651\u4f7f\u7528Facebook Messenger\u7684\u804a\u5929\u673a\u5668\u4ebaMobileMonkey\u4e3a\u4f60\u7684\u5546\u5e97\u8bbe\u7f6e\u4e00\u4e2a\u3002<\/p>\n
13\u30022021\u5e74\uff0c\u4e00\u534a\u7684\u7f8e\u56fd\u6210\u5e74\u4eba\u901a\u8fc7\u793e\u4ea4\u5a92\u4f53\u8d2d\u4e70\u4ea7\u54c1\u3002Insider Intelligence\u9884\u6d4b\uff0c\u4eca\u5e74\u793e\u4ea4\u5546\u52a1\u7684\u96f6\u552e\u989d\u5c06\u589e\u81f3457.4\u4ebf\u7f8e\u5143\uff0c\u6bd4\u53bb\u5e74\u589e\u957f\u8fd125%\u3002\u793e\u4ea4\u7f51\u7ad9\u62e5\u6709\u6570\u767e\u4e07\u6d3b\u8dc3\u4e14\u6d3b\u8dc3\u7684\u7528\u6237\u3001\u7f51\u7edc\u6d41\u91cf\u63a8\u8350\u548c\u53ef\u5206\u4eab\u7684\u5185\u5bb9\uff0c\u5df2\u7ecf\u53d1\u5c55\u6210\u4e3a\u53ef\u884c\u7684\u5546\u4e1a\u5e73\u53f0\u3002\u5728\u8fc7\u53bb\u4e09\u5e74\u4e2d\uff0cSnapchat\u548cInstagram\u5141\u8bb8\u6709\u5f71\u54cd\u529b\u7684\u4eba\u521b\u5efa\u53ef\u8d2d\u7269\u7684\u5185\u5bb9\uff0c\u800cTikTok\u6700\u8fd1\u4e0eShopify\u5408\u4f5c\uff0c\u63a8\u51fa\u4e86\u65b0\u7684\u5e94\u7528\u7a0b\u5e8f\u5185\u8d2d\u7269\u529f\u80fd\u3002\u4e3a\u4e86\u4f18\u5316\u793e\u4ea4\u5546\u52a1\uff0c\u786e\u5b9a\u4f60\u7684\u54c1\u724c\u6700\u5f3a\u5927\u7684\u5e73\u53f0\uff0c\u5e76\u4f7f\u7528\u672c\u5730\u5206\u6790\u6765\u4e2a\u6027\u5316\u4f60\u7684\u7528\u6237\u4ea4\u4e92\u3002\u4e0e\u6709\u5f71\u54cd\u529b\u7684\u4eba\u5408\u4f5c\u4e5f\u662f\u4e00\u4e2a\u5f88\u597d\u7684\u5f00\u59cb\u3002<\/p>\n
14\u3002\u589e\u5f3a\u73b0\u5b9e(AR)\u5e02\u573a\u5728\u5143\u5b87\u5b99\u4e2d\u84ec\u52c3\u53d1\u5c55\u3002\u5b83\u4e0d\u4ec5\u4e3a\u6d88\u8d39\u8005\u63d0\u4f9b\u4e86\u72ec\u7279\u7684\u8d2d\u7269\u4f53\u9a8c\uff0c\u8fd8\u964d\u4f4e\u4e86\u8bef\u5bfc\u9500\u552e\u7684\u98ce\u9669\u3002Snapchat\u300a2021\u5e74\u5168\u7403\u6d88\u8d39\u8005\u589e\u5f3a\u73b0\u5b9e\u62a5\u544a\u300b\u53d1\u73b0\uff0c\u52302022\u5e74\uff0c94%\u7684\u6d88\u8d39\u8005\u5728\u8d2d\u7269\u65f6\u5c06\u4f7f\u7528\u76f8\u540c\u6c34\u5e73\u751a\u81f3\u66f4\u591a\u7684\u589e\u5f3a\u73b0\u5b9e\u3002\u9884\u8ba1\u4eca\u5e74\u5c06\u67091.016\u4ebf\u6d88\u8d39\u8005\u6bcf\u6708\u81f3\u5c11\u4f7f\u7528\u4e00\u6b21AR\u3002\u8bb8\u591a\u5bb6\u5c45\u548c\u65f6\u5c1a\u54c1\u724c\u90fd\u6574\u5408\u4e86AR\u6280\u672f\u6765\u63a8\u5e7f\u4ed6\u4eec\u7684\u4ea7\u54c1\u3002\u4f8b\u5982\uff0c\u5b9c\u5bb6(IKEA)\u5c31\u5141\u8bb8\u7528\u6237\u53ef\u4ee5\u4f7f\u7528\u903c\u771f\u76843D\u4ea7\u54c1\u5b9e\u65f6\u6d4b\u8bd5\u5176\u4ea7\u54c1\u3002AR\u5e73\u53f0Spark AR Studio\u53ef\u4ee5\u5e2e\u52a9\u60a8\u5728\u60a8\u7684\u5546\u5e97\u4e2d\u521b\u5efa\u7c7b\u4f3c\u7684\u6c89\u6d78\u5f0f\u4f53\u9a8c\uff0c\u800c\u65e0\u9700\u7834\u89e3\u4e00\u6bb5\u4ee3\u7801\u3002<\/p>\n
15\u3002\u901a\u8fc7\u4e0d\u540c\u6e20\u9053\u5438\u5f15\u89c2\u4f17<\/p>\n
86%\u7684\u8d2d\u7269\u8005\u8de8\u8d8a\u4e24\u4e2a\u6e20\u9053\u3002\u8fd9\u610f\u5473\u7740\u4f01\u4e1a\u4e0d\u80fd\u518d\u4f9d\u8d56\u4e8e\u5355\u4e00\u6e20\u9053\u7684\u5408\u4f5c\u3002\u5168\u6e20\u9053\u672c\u8d28\u4e0a\u662f\u5c06\u6240\u6709\u53c2\u4e0e\u7684\u52aa\u529b\u7edf\u4e00\u5728\u4e00\u4e2a\u6218\u7565\u4e0b\uff0c\u4ee5\u63d0\u4f9b\u65e0\u7f1d\u7684\u5ba2\u6237\u4f53\u9a8c\u3002\u6240\u4ee5\uff0c\u65e0\u8bba\u662f\u5728\u793e\u4ea4\u5a92\u4f53\u3001\u7f51\u7ad9\u8fd8\u662f\u7ebf\u4e0b\u5546\u5e97\uff0c\u8425\u9500\u4eba\u5458\u90fd\u4e0d\u4f1a\u5192\u758f\u8fdc\u6f5c\u5728\u5ba2\u6237\u548c\u5931\u53bb\u8f6c\u5316\u7387\u7684\u98ce\u9669\u3002\u8fea\u58eb\u5c3c\u662f\u4e00\u4e2a\u638c\u63e1\u4e86\u5168\u6e20\u9053\u4f53\u9a8c\u7684\u54c1\u724c\u3002\u5b83\u901a\u8fc7\u624b\u673a\u5e94\u7528\u7a0b\u5e8f\u3001\u7f51\u7ad9\u548cmagicband\u5438\u5f15\u987e\u5ba2\uff0c\u8fd9\u6837\u4ed6\u4eec\u5c31\u53ef\u4ee5\u65b9\u4fbf\u5730\u9884\u8ba2\u673a\u7968\u548c\u9152\u5e97\uff0c\u800c\u4e0d\u7528\u6392\u961f\u3002\u4f7f\u7528\u5ba2\u6237\u6570\u636e\u53ef\u4ee5\u5e2e\u52a9\u60a8\u66f4\u597d\u5730\u4e86\u89e3\u7528\u6237\uff0c\u4e3a\u4ed6\u4eec\u521b\u9020\u66f4\u597d\u7684\u4f53\u9a8c\u3002<\/p>\n
16\u3002\u5f53\u7f51\u4e0a\u8d2d\u7269\u8005\u60f3\u8981\u8d2d\u4e70\u4ea7\u54c1\u65f6\uff0c48%\u7684\u4eba\u4f1a\u9996\u5148\u76f4\u63a5\u524d\u5f80\u7535\u5b50\u5546\u52a1\u5e02\u573a\u3002\u5168\u7403\u5c01\u9501\u589e\u52a0\u4e86\u6d88\u8d39\u8005\u5bf9\u4e9a\u9a6c\u900a\u3001eBay\u548cEtsy\u7b49\u5e73\u53f0\u7684\u4f9d\u8d56\u3002\u5b83\u4eec\u4e0d\u4ec5\u65b9\u4fbf\uff0c\u800c\u4e14\u4e3a\u6d88\u8d39\u8005\u63d0\u4f9b\u4e86\u5404\u79cd\u5404\u6837\u7684\u9009\u62e9\u3002\u53bb\u5e74\uff0c\u5728\u7ebf\u5e02\u573a\u5360\u7535\u5b50\u5546\u52a1\u9500\u552e\u989d\u7684\u8fd150%\u3002\u5728\u8fd9\u4e9b\u5e02\u573a\u4e0a\u9500\u552e\u4f60\u7684\u4ea7\u54c1\u53ef\u4ee5\u589e\u52a0\u4f60\u7684\u6d41\u91cf\u548c\u5ba2\u6237\u53c2\u4e0e\uff0c\u4f7f\u4f60\u7684\u5728\u7ebf\u6e20\u9053\u591a\u6837\u5316\uff0c\u5e76\u63d0\u9ad8\u4f60\u7684\u6570\u5b57\u5f62\u8c61\u3002\u5229\u7528\u8fd9\u4e00\u4f18\u52bf\uff0c\u628a\u8bbf\u95ee\u8005\u5438\u5f15\u5230\u4f60\u7684\u7f51\u7ad9\u4e0a\uff0c\u5728\u90a3\u91cc\u63d0\u4f9b\u9650\u91cf\u7248\u5546\u54c1\u6216\u4ea7\u54c1\u4fc3\u9500\u3002\u4f60\u751a\u81f3\u53ef\u4ee5\u628a\u4f60\u7684\u7f51\u7ad9\u8f6c\u6362\u6210\u4e00\u4e2a\u5e02\u573a\u683c\u5f0f\uff0c\u6216\u8005\u63a8\u51fa\u81ea\u5df1\u7684\u5e02\u573a\uff0c\u5c31\u50cf\u767e\u601d\u4e70\u52a0\u62ff\u5927\u4e00\u6837\u300217<\/p>\n
\u3002\u5728\u9500\u552e\u4ea7\u54c1\u65f6\uff0c\u5f88\u81ea\u7136\u5730\u4f1a\u60f3\u5230\u4e9a\u9a6c\u900a(Amazon)\u548c\u6613\u8da3(eBay)\u7b49\u5168\u7403\u5e02\u573a\u3002\u4f46\u5192\u9669\u8fdb\u5165\u5176\u4ed6\u56fd\u5bb6\u7684\u672c\u5730\u5e02\u573a\u53ef\u4ee5\u6269\u5927\u4f60\u7684\u53d7\u4f17\u8303\u56f4\uff0c\u907f\u5f00\u7ade\u4e89\u3002\u4e1c\u5357\u4e9a(SEA)\u662f\u7535\u5b50\u5546\u52a1\u6700\u4ee4\u4eba\u5174\u594b\u7684\u5730\u533a\u4e4b\u4e00\uff0c\u9884\u8ba1\u52302025\u5e74\u5176\u4e92\u8054\u7f51\u7ecf\u6d4e\u5c06\u589e\u957f\u52303000\u4ebf\u7f8e\u5143\u3002<\/p>\n
2022\u662f\u4e00\u4e2a\u5411\u6d77\u5916\u5e02\u573a\u6269\u5f20\u7684\u597d\u673a\u4f1a\uff0c\u56e0\u4e3a\u50cfShopee\u8fd9\u6837\u7684\u5927\u578b\u6d77\u4e0a\u7535\u5b50\u5546\u52a1\u5e73\u53f0\u6b63\u5728\u6e17\u900f\u5370\u5ea6\u548c\u62c9\u4e01\u7f8e\u6d32\u3002\u4f5c\u4e3a\u9886\u5148\u7684SEA\u5e02\u573a\uff0cShopee\u57282021\u5e74\u7b2c\u4e09\u5b63\u5ea6\u5b9e\u73b0\u4e8615\u4ebf\u7f8e\u5143\u7684\u6536\u5165\uff0c\u6bd4\u53bb\u5e74\u540c\u671f\u589e\u957f\u4e86134%\u3002<\/p>\n
18\u5c81\u3002\u75ab\u60c5\u8fc7\u540e\uff0c\u7535\u5b50\u5546\u52a1\u5e02\u573a\u5145\u65a5\u7740\u65b0\u54c1\u724c\u6216\u8f6c\u5411\u7f51\u7edc\u7684\u54c1\u724c\u3002\u8fd9\u4f7f\u5f97\u4e2a\u6027\u5316\u670d\u52a1\u6bd4\u4ee5\u5f80\u4efb\u4f55\u65f6\u5019\u90fd\u66f4\u52a0\u91cd\u8981\u3002\u4e2a\u6027\u5316\u63d0\u9ad8\u5ba2\u6237\u5fe0\u8bda\u5ea6\uff0c\u5e2e\u52a9\u4f01\u4e1a\u83b7\u5f97\u6709\u4ef7\u503c\u7684\u53d7\u4f17\u6d1e\u5bdf\u3002\u6b64\u5916\uff0c80%\u7684\u6d88\u8d39\u8005\u66f4\u503e\u5411\u4e8e\u4ece\u63d0\u4f9b\u4e2a\u6027\u5316\u4f53\u9a8c\u7684\u516c\u53f8\u8d2d\u4e70\u4ea7\u54c1\u3002\u7ec6\u5206\u4f60\u7684\u53d7\u4f17\uff0c\u4e86\u89e3\u4ed6\u4eec\u611f\u5174\u8da3\u7684\u662f\u521b\u5efa\u66f4\u4e2a\u6027\u5316\u65b9\u6cd5\u7684\u4e00\u4e9b\u65b9\u6cd5\u3002Netflix\u5c31\u662f\u4e00\u4e2a\u4f8b\u5b50\u3002\u8be5\u6d41\u5a92\u4f53\u670d\u52a1\u4f7f\u7528\u4e00\u79cd\u7b97\u6cd5\uff0c\u6839\u636e\u7528\u6237\u7684\u89c2\u770b\u884c\u4e3a\u63a8\u8350\u4ea7\u54c1\u3002\u5230\u76ee\u524d\u4e3a\u6b62\uff0c\u8be5\u7b97\u6cd5\u662f\u6210\u529f\u7684\uff0cNetflix\u7528\u623775%\u7684\u89c2\u770b\u5185\u5bb9\u90fd\u6765\u81ea\u8fd9\u4e9b\u63a8\u8350\u3002<\/p>\n
19\u3002\u57282021\u5e744\u6708\u548c5\u6708\u7684\u5168\u7403\u5c01\u57ce\u9650\u5236\u671f\u95f4\uff0c\u5168\u7403\u7535\u5b50\u90ae\u4ef6\u5e73\u5747\u6253\u5f00\u7387\u540c\u6bd4\u589e\u957f20%\u3002\u81ea\u52a8\u5316\u60a8\u7684\u7535\u5b50\u90ae\u4ef6\u8425\u9500\u6d3b\u52a8\uff0c\u60a8\u53ef\u4ee5\u4f7f\u7528\u9884\u5148\u683c\u5f0f\u5316\u7684\u547d\u4ee4\u81ea\u52a8\u53d1\u9001\u5728\u7ebf\u901a\u8baf\u7ed9\u60a8\u7684\u8ba2\u6237\u3002\u6709\u6548\u7684\u7535\u5b50\u90ae\u4ef6\u81ea\u52a8\u5316\u53ef\u4ee5\u63d0\u9ad880%\u7684\u6295\u8d44\u56de\u62a5\uff0c\u4ea7\u751f\u8d85\u8fc726%\u7684\u5ba2\u6237\u548c86%\u7684\u6253\u5f00\u7387\u3002<\/p>\n
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20\u3002\u4e0e\u5ba2\u6237\u4e92\u52a8\u7f51\u7ea2\u8425\u9500\u7684\u666e\u53ca\u5bfc\u81f4\u4e86\u76f4\u64ad\u9500\u552e\u70ed\u6f6e\u3002\u73b0\u5728\uff0c78%\u7684\u4f01\u4e1a\u4f7f\u7528\u5728\u7ebf\u5546\u52a1\u4e0e\u89c2\u4f17\u8fdb\u884c\u66f4\u6df1\u5c42\u6b21\u7684\u8054\u7cfb\u3002\u6b64\u5916\uff0c\u516c\u53f8\u62a5\u544a\u79f0\uff0c\u5728\u7ebf\u5546\u52a1\u7684\u8f6c\u5316\u7387\u6bd4\u4f20\u7edf\u5546\u52a1\u9ad8\u51fa10\u500d\u3002\u5ba2\u6237\u4e92\u52a8\u662f\u73b0\u573a\u9500\u552e\u7684\u6700\u5927\u4eae\u70b9\u3002\u6b64\u5916\uff0c\u5b83\u51e0\u4e4e\u6ca1\u6709\u6210\u672c\u3002\u53ea\u9700\u767b\u5f55Facebook\u3001Instagram\u548c\u4e9a\u9a6c\u900a\u7b49\u5e73\u53f0\uff0c\u9009\u62e9\u76f4\u64ad\u529f\u80fd\u3002\u65f6\u5c1a\u96f6\u552e\u5546\u8bfa\u5fb7\u65af\u7279\u9f99(Nordstrom)\u63a8\u51fa\u4e86\u76f4\u64ad\u8d2d\u7269\u9891\u9053\uff0c\u4e3b\u6301\u73b0\u573a\u9500\u552e\u6d3b\u52a8\uff0c\u800c\u62a4\u80a4\u54c1\u516c\u53f8Demalogica\u5219\u5728Facebook\u76f4\u64ad\u8d2d\u7269\u4e0a\u5c55\u793a\u4e86\u4ed6\u4eec\u7684\u4ea7\u54c1\u3002<\/p>\n
21\u3002\u63d0\u4f9b\u591a\u6837\u5316\u7684\u652f\u4ed8\u65b9\u5f0f<\/p>\n
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22\u300279%\u7684\u667a\u80fd\u624b\u673a\u7528\u6237\u5728\u8fc7\u53bb6\u4e2a\u6708\u91cc\u4f7f\u7528\u79fb\u52a8\u8bbe\u5907\u8fdb\u884c\u4e86\u5728\u7ebf\u8d2d\u7269\u30022021\u5e74\uff0c\u8282\u65e5\u671f\u95f4\u4e09\u5206\u4e4b\u4e00\u7684\u7f51\u8d2d\u6765\u81ea\u667a\u80fd\u624b\u673a\u7528\u6237\u3002\u4eca\u5e74\u4e13\u6ce8\u4e8e\u79fb\u52a8\u5546\u52a1\u53ef\u4ee5\u4ea7\u751f\u66f4\u591a\u7684\u9500\u552e\uff0c\u5e76\u901a\u8fc7\u4e0d\u540c\u7684\u6e20\u9053\u8fde\u63a5\u5ba2\u6237\u30022022\u5e74\u79fb\u52a8\u5546\u52a1\u7684\u4e00\u4e9b\u8d8b\u52bf\u5305\u62ec\u4e00\u952e\u8ba2\u8d2d\u3001\u8bed\u97f3\u8d2d\u7269\u3001\u589e\u5f3a\u73b0\u5b9e\u548c\u5148\u8fdb\u7684web\u5e94\u7528\u7a0b\u5e8f(PWA)\u3002\u4f8b\u5982\uff0c\u661f\u5df4\u514b\u7684PWA\u53ef\u4ee5\u8ba9\u987e\u5ba2\u5728\u6ca1\u6709\u7a33\u5b9a\u7f51\u7edc\u8fde\u63a5\u7684\u60c5\u51b5\u4e0b\uff0c\u4e5f\u80fd\u5728\u4ed6\u4eec\u7684\u8bbe\u5907\u4e0a\u8bbf\u95ee\u83dc\u5355\u5e76\u4e0b\u5355\u3002<\/p>\n
23\u3002\u89c6\u9891\u8425\u9500\u6d3b\u52a8<\/p>\n
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2022\u5e74\uff0cTikTok\u548cInstagram Reels\u4e4b\u7c7b\u7684\u77ed\u89c6\u9891\u5185\u5bb9\u5c06\u4e3b\u5bfc\u89c6\u9891\u8425\u9500\u884c\u4e1a\u3002\u5176\u4ed6\u8d8b\u52bf\u5305\u62ec\u53ef\u8d2d\u7269\u5185\u5bb9\u3001\u4e92\u52a8\u529f\u80fd\u548c\u76f4\u64ad\u3002\u5728\u9009\u62e9\u5e73\u53f0\u548c\u683c\u5f0f\u65f6\uff0c\u7528\u6237\u7684\u504f\u597d\u603b\u662f\u7b2c\u4e00\u4f4d\u7684\u3002\u4e00\u4e2a\u5f88\u597d\u7684\u7ecf\u9a8c\u6cd5\u5219\u662f\u603b\u662f\u4f18\u5316\u4f60\u7684\u89c6\u9891\u641c\u7d22\u5f15\u64ce\u3002<\/p>\n
24\u3002\u57282022\u5e74\uff0cB2B\u7535\u5b50\u5546\u52a1\u5c06\u52a0\u901f\u5411\u66f4\u6570\u5b57\u5316\u7684\u5e73\u53f0\u53d1\u5c55\u3002\u5373\u4f7f\u75ab\u60c5\u8fc7\u540e\uff0c80%\u7684B2B\u4e70\u5bb6\u4e5f\u6ca1\u6709\u6062\u590d\u9762\u5bf9\u9762\u9500\u552e\u7684\u8ba1\u5212\u3002\u4eca\u5e74\u7684\u9500\u552e\u989d\u9884\u8ba1\u5c06\u6bd42021\u5e74\u589e\u957f12%\u3002B2B\u54c1\u724c\u4eca\u5e74\u7684\u4e3b\u8981\u76ee\u6807\u662f\u63d0\u9ad8\u54c1\u724c\u77e5\u540d\u5ea6\u3002\u5927\u591a\u6570B2B\u8425\u9500\u4eba\u5458\u90fd\u5728\u6295\u8d44\u5f71\u54cd\u8005\u8425\u9500\u3002\u4e0e\u6b64\u540c\u65f6\uff0c\u534a\u6570\u5546\u5b66\u9662\u6b63\u5728\u5bfb\u6c42\u521b\u5efa\u6848\u4f8b\u7814\u7a76\uff0c\u5e76\u5411\u5176\u4ed6\u4f01\u4e1a\u5b66\u4e60\u3002\u91cd\u8981\u7684\u662f\u8981\u8bb0\u4f4f\uff0c\u5728B2B\u7535\u5b50\u5546\u52a1\u4e2d\u6ca1\u6709\u4e07\u80fd\u7684\u65b9\u6cd5\u3002\u6c9f\u901a\u4f60\u7684\u54c1\u724c\u5982\u4f55\u5e2e\u52a9\u4ed6\u4eba\u5bf9\u4f60\u7684B2B\u6218\u7565\u81f3\u5173\u91cd\u8981\u3002<\/p>\n
25\u30022021\u5e74\u662f\u4ece2020\u5e74\u7684\u4f9b\u5e94\u94fe\u4e2d\u65ad\u4e2d\u6062\u590d\u8fc7\u6765\u7684\u4e00\u5e74;2022\u5e74\u662f\u9632\u5907\u672a\u6765\u4f9b\u5e94\u94fe\u7684\u4e00\u5e74\u3002\u4ece\u4f4e\u6210\u672c\u7684\u4f9b\u5e94\u94fe\u6765\u770b\uff0c\u8fd190%\u7684\u516c\u53f8\u8ba1\u5212\u5728\u672a\u6765\u4e24\u5e74\u5185\u6295\u8d44\u4e8e\u62b5\u5fa1\u80fd\u529b\u3002\u4f01\u4e1a\u6b63\u5728\u8003\u8651\u7684\u4e00\u4e9b\u7b56\u7565\u5305\u62ec\u5f39\u6027\u4f9b\u5e94\u94fe(\u5728\u4efb\u4f55\u7ed9\u5b9a\u65f6\u95f4\u6ee1\u8db3\u9700\u6c42\u7684\u7075\u6d3b\u6027)\u548c\u4f5c\u4e3a\u670d\u52a1\u7684\u4f9b\u5e94\u94fe\uff0c\u8fd9\u63d0\u4f9b\u4e86\u4e00\u4e2a\u865a\u62df\u4f9b\u5e94\u94fe\u56e2\u961f\u3002\u66f4\u7eff\u8272\u7684\u4f9b\u5e94\u94fe\u7ba1\u7406\u4e5f\u5c06\u51fa\u73b0\uff0c\u4ee5\u89e3\u51b3\u6d88\u8d39\u8005\u5bf9\u53ef\u6301\u7eed\u4f01\u4e1a\u7684\u504f\u597d\u3002\u540c\u6837\uff0c\u5faa\u73af\u7ecf\u6d4e\u4e5f\u5c06\u5d1b\u8d77\u51cf\u8f7b\u5bf9\u73af\u5883\u7684\u5f71\u54cd\u3002<\/p>\n
26\u65e5\u3002\u5229\u7528\u8c37\u6b4c\u672c\u5730\u5e93\u5b58\u5e7f\u544a(LIA)\u591a\u4e8f\u4e86\u8c37\u6b4cLIA\uff0c\u5f53\u5730\u9500\u552e\u989d\u57282021\u5e74\u6709\u6240\u589e\u957f\u3002\u8fd9\u4e9b\u8c37\u6b4c\u8d2d\u7269\u5e7f\u544a\u589e\u52a0\u4e86\u516c\u53f8\u5728\u9644\u8fd1\u51c6\u5907\u8d2d\u4e70\u7684\u6d88\u8d39\u8005\u4e2d\u7684\u53ef\u89c1\u5ea6\u3002\u6f5c\u5728\u4e70\u5bb6\u53ea\u9700\u70b9\u51fb\u4f01\u4e1a\u7684LIA\uff0c\u5c31\u53ef\u4ee5\u9009\u62e9\u5728\u5b9e\u4f53\u5e97\u6216\u76f4\u63a5\u5728\u5176\u7f51\u7ad9\u4e0a\u8d2d\u4e70\u3002<\/p>\n
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27\u3002\u5173\u6ce8\u5e7f\u544a\u652f\u51fa\u7684\u5229\u6da6(POAS)<\/p>\n
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